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Alejandra’s vision, resilience, and purpose-driven approach exemplify exceptional
entrepreneurship, turning candles into a beacon for sustainability and mindfulness.
Could you share the inspiration behind starting Sparkly CA and your personal journey that led to the creation of the brand?
Sparkly CA was born from a deep person- al need to reconnect with myself and create something meaningful, something that could nurture both people and the planet. There was a time when I felt alive, but not truly living. Life was moving so fast that I could not enjoy the present moment and my mind was constantly stuck in the past or worry- ing about the future. I wasn’t giving the present the importance it deserved, so this realization became a turning point, where
I understood that I needed a way to ground myself in the now, to live more consciously and intentionally. Sparkly CA emerged as that path, not only to help me, but to support others who may feel the same disconnection in their everyday lives.
From the very beginning, I knew that creating a brand without responsibility toward the planet wouldn’t feel authentic. If I was going to build something, it had to be aligned with my values. That’s why sustaina- bility is embedded at the core of Sparkly CA. The brand is about encouraging mindful living while also helping people make better and more conscious choices for themselves and for the environment.
How has moving from Spain to London influenced your perspective on mindful- ness and living intentionally?
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Moving from Spain to London has deeply influenced my perspective on mindful-
ness and intentional living. I was living in Valencia, a well-known and vibrant city, but its lifestyle is very different from London’s. In Spain, life moves at a slower, more intentional pace. People are highly aware of the value of time and energy and they take the space to truly enjoy everyday moments, whether it’s sharing a drink at a corner bar with friends and family or quietly reading
How do you manage to balance studying Biomedical Science with running a succes- sful eco-conscious candle business?
Balancing my Biomedical Science studies with running an eco-conscious candle business is definitely challenging, but seeing my efforts turn into real results motivates me to keep going. Weekends play a key role in managing both worlds. Since I also work during the week, I use that time to prepare products, plan ahead, and complete my academic assignments.
Organisation is essential, that’s why I plan my time carefully and stay disciplined with my schedule. Most importantly, I try to enjoy what I do and put intention into every task. When you work with purpose and pas- sion, even demanding schedules feel more manageable, and everything begins to flow more smoothly.
What led you to choose candles as the focus of your expression for mindfulness and sustainability?
I chose candles because the candle in- dustry is constantly growing, and I believe it’s important for people to make more conscious choices about what is better for their bodies and the planet. Candles were one of the practices that helped me recon- nect with myself and return to the present moment. The simple ritual of lighting a candle, especially on a rainy day, became a grounding experience that helped keep my energy balanced.
As I researched more deeply, I realized that many candles contain harmful chemicals and use packaging that creates unnecessary environmental waste, potentially impacting people’s health as well as ecosystems. Since
a book. Time is distributed in a way that al- lows different aspects of life to feel balanced and fulfilled.
London, on the other hand, is constantly rushing. Time never seems to be enough,
and days pass so quickly that it becomes difficult to stay present or fully enjoy what you are doing in the moment. Instead, your mind is often focused on what comes next. Experiencing this contrast made me realize how easily we can disconnect from the pres- ent, and it became one of the main reasons
“There was a time when I felt alive, but not truly liv- ing... Sparkly CA emerged as a path to mindfulness.”
– Alejandra
I began my journey with Sparkly CA, to reconnect with mindfulness and live more intentionally, even in a fast-paced environ- ment.